California has a rich architectural legacy, making it the setting for Suprstructur, a real-estate agency taking a fresh approach to design-led property. The agency connects creative people with intriguing properties through an editorial approach that considers architecture, lifestyle and culture alongside the buildings themselves.
We created a bold logotype with distinctive spacing, designed to work as a masthead across print and digital. An accompanying icon draws on architectural details found across the properties Suprstructur showcases, from Brutalism and midcentury modernism to Spanish Colonial architecture. Built from simple forms, the symbol can be rearranged into different configurations, giving the identity flexibility across formats.
We commissioned photographer Leon Chew to create a series of layered, abstract images exploring space and refracted light. These became part of the visual language across the website and marketing materials.
The identity extended into the launch of Suprstructur, where our creative direction included a specially commissioned contemporary dance performance.
















